iStart Company Investigations: Life Upgrades Group

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iStart Company Investigations: Life Upgrades Group

Music meets robotics with RoboTar, a slide-on device that automates guitar chords. Here’s a look at where Kevin Krumwiede of Life Upgrades Group has gone with the product since placing high in a competition hosted on the iStart platform earlier this year.

Kevin Krumwiede has a burning passion for music that was passed down to him by his father. But when his father had a stroke and could no longer play guitar, the younger Krumwiede found a way to keep his dad’s passion alive by creating RoboTar, a robotic chord player.

The device attaches

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July 17th, 2014 | Category: Best Practices, Competitions, Entrepreneurship, iStart News, Marketing Your Business, Starting A Startup, Stories, Uncategorized | Leave a comment

The Importance of Social Media for Startups

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Marketing and publicity is not what it used to be. Social Media is one of the newest but most effective (in reach and cost) tools for marketing, networking, customer service, and to help others.

Do you use social media for your business?

Everyday Twitter, Facebook, and LinkedIn are being flooded with new subscribers. This is an amazing opportunity for marketing and to achieve your promotional objectives. Because social media marketing is so new, it is hard to know and understand the best practices required for successful use.

For some, the social media mega-world can be overwhelming. But the first step

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February 9th, 2012 | Category: Best Practices, Marketing Your Business, Startup Resources | Leave a comment